Learn how to write and publish captivating blog posts for your target audience.
This badge will appear on your Fiverr profile upon completion, showcasing your expertise
Course Syllabus
Chapter 1- 1. Introduction to Content Marketing (1:36)
- 2. Tell Your Story (2:47)
- 3. Communicate with Customers (1:31)
- 4. Be Competitive (2:20)
- 5. Establish Your Brand Voice (2:59)
- 6. Easily Repurpose Your Content (1:01)
- 7. Improve Your Website Traffic
- Quiz: Chapter 1
- 8. Write to Your Audience (3:50)
- 9. Common Pitfalls (5:59)
- Quiz: Chapter 2
- 10. List Posts (1:50) Free
- 11. How-To Guides (1:36)
- 12. Roundups (2:35)
- 13. Personal Stories (1:12)
- 14. Case Studies (2:53)
- 15. Interviews (1:34)
- 16. Checklists (2:30)
- Quiz: Chapter 3
- 17. Develop a Content Calendar (2:54)
- 18. Craft a Compelling, Accurate Headline (5:24)
- 19. Outline Your Post (2:46)
- 20. Write a Lede with a Gripping Hook (4:04)
- 21. Include a Call to Action in Your Post
- 22. Include an Image in Your Content (1:50)
- 23. Make Your Content Readable (2:22)
- Quiz: Chapter 4
- 24. Keywords (2:48)
- 25. Internal Links (1:00)
- 26. Meta Descriptions (0:37)
- 27. Image Text. (0:22)
- 28. Tags and Categories (0:40)
- 29. SEO Plugins (2:27)
- Quiz: Chapter 5
- 30. Revision Process (1:36)
- 31. Copyediting (1:31)
- 32. Proofreading (3:14)
- Quiz: Chapter 6
- 33. Commit to a Specific Posting Frequency (2:24)
- 34. Track Your Analytics (0:57)
- 35. Be Flexible (1:08)
- Quiz: Chapter 7
- 36. Wrap-up (3:33)
- Final Quiz
UC Berkeley alumna & Top-rated Fiverr Pro content marketing writer with 100+ clients and 1,800 reviews.
- Improve your website traffic by posting top-quality content on a regular basis
- Tell your story in an engaging way that captivates your audience
- Optimize your content for on-page SEO
- Copy-edit and proofread your blog posts like a pro
- Level-up your content marketing by repurposing your blog content across your platforms
- Communicate with your customers more efficiently with compelling blog posts
- Use the leading blogging and optimization tools to create blog posts that are sure to convert your visitors into buyers
- Identify your audience and write content that will appeal to them immediately
- Identity different types of blog posts and know when to utilize each one
- Create a functional content calendar to help with posting regularly
- Understand blogging best practices and incorporate them into your content
Blogs are one of the best ways to drive traffic to your site and with over 4 million blog posts published on the internet every day, there’s no time to waste. With this complete guide to blog post writing, you can look forward to making more sales with proven strategies that will lure readers to your website. Learn how to write, optimize, proofread, edit and publish posts that will engage your audience and encourage your site visitors to become paying clients.
You’ll even learn how to create a content calendar and track your analytics for professional insights into how well your posts are doing. Enroll now and gain access to everything you need to know to start writing exceptional blog posts for your brand!
What You Will Learn
- The reasons why launching a company blog is so lucrative
- How to stand out from your competitors with original content that establishes a powerful voice for your brand
- How to optimize your content by using keywords, internal links, meta descriptions, image text, tags and categories and SEO plugins
- How to write content that is optimized for your target audience
- How to avoid common pitfalls when writing your first blog posts
- How to write a range of blog posts including list posts, how-to guides, roundups, personal stories, case studies, interviews and checklists
- How to craft a compelling, accurate headline, create a detailed outline for your post, write a gripping lede and hook and include a call to action
- How to ensure that your content is easily readable by your target audience by incorporating expert techniques into your writing
Why Learn With Maddie Cohen?
A UC Berkeley alumna and Top-rated Fiverr Pro content marketing writer. She has worked with hundreds of clients and boasts more than 1,800 reviews.
Who Is This Course For?
- Brands and businesses looking to drive more traffic to their website and build an online following
- Businesses wanting to convert more site visitors into paying clients
- Business owners and brand managers wanting to add a blog to their content marketing
- Bloggers and writers looking to learn expert tips to level-up their writing
- Anyone who wants to learn how to write engaging blog posts
- Content Marketers wanting to enhance their blogging skills
- Anyone wanting to start a professional career in blog writing
- Digital nomads looking for work that they can do from anywhere in the world
- Beginner to Expert
Requirements
- Access to Internet
- Computer / Laptop / Mobile Device
What Is Included?
- Immediate unlimited access to course materials
- 30-day money-back guarantee
- Exercises and quizzes to help you put theory into practice
- English Closed Captions
- Suitable for mobile or desktop
- A badge to showcase your expertise on your profile page upon completion


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